Hawaii Web Group

2011 Recap

2011 STATE OF THE GROUP

Hawaii Web Group’s year in review – By Chris Norberg, Project Manager

2011 HWG TRAFFIC AND SOCIAL REACH

Here at Hawaii Web Group, we believe in being transparent. This is why we’ve decided to issue a yearly “State of the Group” to let our clients and our ohana know where we stand as of February 2012 See Previous State of the Group.

After reviewing our analytics in 2011, we’ve found that our small network of Maui/Hawaii websites (owned and operated by HWG) brought in the following traffic relative to previous years. All of the numbers below come from Google Analytics. (If anyone shows you numbers for their sites that are derived from some other analytic program, be wary! We only trust Google for this.)

INCREASE IN TRAFFIC

Everything has increased with the exception of Maui Information Guide. We’ve been rebuilding the site all year, so the old site has seen a little neglect. After our launch this February, we’ll see a big jump in traffic to this main site.

    OUR SOCIAL REACH

    In 2011, we’ve been extra busy socially on the web. We’ve built 2 new social blogs and we’ve been diligent with Twitter, Facebook, Youtube, Foursquare, and more. Below are some of our growing numbers.

    OUTSOURCING

    We still have yet to hire anyone not on the island of Maui. All of our independent contractors reside and work on the island of Maui, Hawaii. We believe its important to keep jobs within our own State.

    OVERVIEW

    All in all, we’re very happy with what our efforts have produced in 2011. It’s been more work than we’d ever imagined, but the feedback from our clients and our increased numbers above make us feel like it’s all worth it. How do we do it? The old fashioned way with a lot of HARD WORK. We believe that nothing worthwhile comes from shortcuts. We build the best content possible and focus on our visitors. If they’re not happy with what we give them, the page (or site) will come down. Overall, we want our impact on the web to be positive in a way where our visitors appreciate the work we’ve done and share it with friends.

    We’re looking forward to sharing our numbers again in 2013!

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